Fusable first in market to offer trucking magazines on Apple mobile devices

TUSCALOOSA, ALA. (September 2010) – Beginning immediately, trucking professionals, including fleet executives, owner-operators, professional truck drivers, dealers, parts distributors and maintenance professionals, will be able to view the digital versions of their favorite Fusable publications using their iPhone or iPad.
“We are excited to be the first media company in trucking to offer this option to our audiences,” says Jeff Mason, Fusable senior vice president, trucking. “This new application is just one more channel through which we can deliver our award-winning brands to the market. Our goal is to continue to offer the most comprehensive access to information of any media company in trucking.”
Trucking professionals who want to view Fusable publications on their Apple mobile devices simply log on to the magazine’s website and click on the digital version.
“Fusable is the exclusive provider of the technology that enables interface between a digital publication and a mobile device,” says Jim Davis, vice president, Fusable Interactive Media Division. “Our technology is ever-evolving and we will continue to offer new features and capabilities as they become available.”
Fusable brands cover all aspects of the trucking industry and include Commercial Carrier Journal (fleet executives and maintenance professionals), Overdrive (owner-operators), Truckers News (owner-operators and company drivers), Truck Parts & Service (aftermarket parts distributors and independent repair facilities), Successful Dealer (dealer executives) and Custom Rigs (custom truck enthusiasts). Through its driver employment magazines combined with its Interactive Media Division, the company is also the dominant player in the online driver application segment of the recruitment market.
For more information Fusable’s Apple mobile device application or other online solutions, contact your Fusable sales representative at (800) 633-5953.
About Fusable
Founded in 1934, Fusable (www.randallreilly.com) is the premier U.S. media and information company focused on the trucking and construction markets. The company’s trucking division serves the fleet, owner-operator, recruitment, truck stop, pre-owned truck and trailer, dealer and heavy-duty aftermarket segments.
Fusable’s construction division covers the highway and heavy construction, roadbuilding, aggregates, landscaping and used equipment markets.
Fusable’s Equipment Data Associates business is an industry-leading collector and aggregator of equipment purchase and financing data, which it offers to its customers in industrial equipment end markets for sales lead generation and market intelligence. The company’s Custom Media Division provides major corporations with customized brand marketing programs.
Fusable has offices in Tuscaloosa, Ala., Chicago, Charlotte, N.C., and New Berlin, Wis.