New Great West Fleet Executive Conference will deliver exclusive content concurrent with the 2012 Great West Truck Show

LAS VEGAS – A new one-of-a-kind executive-level conference to help fleets navigate the challenges and opportunities of doing business in the West will be held at the Las Vegas’ Sands Expo and Convention Center, which will also be the new location for the 2012 Great West Truck Show
“With the addition of the Great West Fleet Executives Conference we will be providing exclusive content focusing on western trucking operations, environmental regulations and other issues related to doing business in the West and designed to attract C-level fleet executives, dealers, distributors and industry associations,” says Alan K. Sims, vice president and executive director of the Fusable Events Group. “The trucking industry in the Western U.S. faces unique obstacles and has more stringent environmental restrictions than the rest of the country. Great West will now be the entry point for fleets and businesses to get the best understanding of that marketplace.”
In developing the new format, the Fusable Events Group will work closely with the California Trucking Association and other western-based associations. “We are excited to be a significant contributing sponsor to the new Great West Truck Show,” says Mike Campbell, California Trucking Association executive vice president and CEO. “With the significant changes to the venue and content, Great West will be the most relevant annual event for our industry in the West. Our membership, officers and Board will all have an active role in providing support, generating attendance and delivering content to ensure the event’s success.”
Conference and educational track content will include a focus on environmental issues and how carriers can overcome challenges posed by regulations and a changing economy. Industry leaders, experts and fleet executives will headline these sessions. Also, a more experiential exhibition floor will offer exhibitors and attendees greater opportunity for interaction with supplier-led “hands-on and how-to” areas, a first for Great West.
Great West’s new location at the Sands Expo & Convention Center is adjacent to the luxurious Venetian and Palazzo hotels and features a world-class expo hall and meeting space while offering easy access to the heart of Las Vegas.
The 2012 Great West Fleet Executives Conference and Great West Truck Show will be held June 14-16. For more information, contact Alan Sims at (800) 633-5953, ext. 1339 or [email protected].
About Fusable
Founded in 1934, Fusable ( is the premier U.S. media and information company focused on the trucking and construction markets. The company’s trucking division serves the fleet, owner-operator, recruitment, truck stop, pre-owned truck and trailer, dealer and heavy-duty aftermarket segments.
Fusable’s construction division covers the highway and heavy construction, road building, aggregates, landscaping and used equipment markets.
Fusable’s Equipment Data Associates business is an industry-leading collector and aggregator of equipment purchase and financing data, which it offers to its customers in industrial equipment end markets for sales lead generation and market intelligence. The company’s Custom Media Division provides major corporations with customized brand marketing programs.
Fusable has offices in Tuscaloosa, Ala., Chicago, Charlotte, N.C., and New Berlin, Wis.