Are You Working with a Google Partner?

Do You Work with a Google Partner?

Listen to the article: [acf field=”embed_code”] Think of how many times you’ve looked up information on a product or company using Google before making a purchase. Probably too many to count right? You’re not alone. 35% of product searches start on Google. And consider this, not only does Google dominate U.S. search engine market share, […]

Are You Working with a Google Partner?

Do You Work with a Google Partner?

Listen to the article: [acf field=”embed_code”] Think of how many times you’ve looked up information on a product or company using Google before making a purchase. Probably too many to count right? You’re not alone. 35% of product searches start on Google. And consider this, not only does Google dominate U.S. search engine market share, […]

Subversive SEM Strategies

Using Subversive SEM Tactics

Alliteration aside (oops I did it again), I want to give you some unknown tactics you may be missing on the search front. And search is important (as if it needed to be said). We reach a lot of audiences here at Randall-Reilly. Trucking fleets, landscapers, truck drivers, diesel mechanics, farmers, equipment dealers, and more. […]

Think Links Don’t Matter for SEO? Google Says They Matter More Than Ever

Search Engine Optimization

Tye Odom, my co-author for this article and the SEO manager for Randall-ReilIy explains: “I hear it all the time, whether it’s from an entry level link developer or SEO practitioner all the way up to VP’s of marketing at major corporation. So many of them think Google’s Penguin algorithm meant links are no longer […]

The Basics of Search Marketing: What You Need for Success

Search

By Mallory Walker Welcome to the incredibly helpful, at your fingertips tool, called search advertising. While some may not see the necessity of Search Engine Marketing, it is a vital component of keeping your business goals on track. To put it simply: The debate of whether to utilize SEM or not is over. It is […]

The Basics of Search Marketing: What You Need for Success

Search

By Mallory Walker Welcome to the incredibly helpful, at your fingertips tool, called search advertising. While some may not see the necessity of Search Engine Marketing, it is a vital component of keeping your business goals on track. To put it simply: The debate of whether to utilize SEM or not is over. It is […]

5 Common Myths About Search Engine Optimization

Most marketing campaigns incorporate multiple channels, all of which work together to funnel your audience deeper into the sales lifecycle. Each campaign is different, but the marketing channels are well known and well used: email, social media, digital advertising, search engine marketing, and many others. However, your marketing strategy shouldn’t always focus completely on your […]