How to Create Effective Marketing Campaigns – VIDEO
It’s easy to get lost in the grind of producing campaign after campaign. But stopping to make sure your campaigns align with the characteristics of a successful campaign is the key to revitalizing your marketing campaigns every now and again. [box] Need Help Getting Started with Your Digital Marketing? [acf field=”cta_18″ post_id=”option”] [/box] Reach Out […]
The 5 W’s of Digital Marketing – VIDEO
Taking a page from journalists can help drive success. In the world of reporting, the all important W’s of Who? What? Where? When? and Why? can help aspiring sleuths get all the pertinent information and help them paint the picture. Today’s video will talk about how you can apply the 5 W’s to your digital […]
The 5 W’s of Digital Marketing – VIDEO
Taking a page from journalists can help drive success. In the world of reporting, the all important W’s of Who? What? Where? When? and Why? can help aspiring sleuths get all the pertinent information and help them paint the picture. Today’s video will talk about how you can apply the 5 W’s to your digital […]
Stop Wasting Money with Your Marketing
Listen to the article: [acf field=”embed_code”] Marketing is a highly competitive and expensive business to be in these days. A critical component of success in the current environment is effective targeting and the elimination of wasteful spending. The problem of wasteful spending has been around since the dawn of marketing. One of marketing’s pioneers, John […]
Find Your Customer’s Pain Point
Remember the last time you went to the doctor? When he finally walked into the room, did he immediately begin talking about all the features and benefits of the latest drug or treatment? Of course not! He asked, “Where does it hurt?” Why would you even be at the doctor if something wasn’t wrong? Pain […]
Stop Wasting Your Offline Data
The biggest struggle most B2B marketers face is getting their messaging in front of the right audience. And if you can’t accurately target who you’re after how can you ever hope to be successful? Simply put, you can’t. The name of the game in today’s marketing world is data. Whether you know it or not, […]
Could You be Getting More Out of Your Facebook Campaigns?
Despite some in the marketing world being worried that Facebook is losing users, the social media giant is still the world’s most popular social networking site. In fact, Facebook actually saw an 11% increase in monthly active users year over year in 2018. The popularity of the site coupled with the growing ad options means […]
Can Search Help Your Truck Dealership?
If you’re like most dealerships, you’re missing a huge opportunity to get your name and brand in front of potential buyers and you don’t even know it. In today’s world you must embrace the tools available to stay relevant in the digital landscape. You simply cannot continue to rely on the tactics of the past […]
Can Search Help Your Truck Dealership?
If you’re like most dealerships, you’re missing a huge opportunity to get your name and brand in front of potential buyers and you don’t even know it. In today’s world you must embrace the tools available to stay relevant in the digital landscape. You simply cannot continue to rely on the tactics of the past […]
5 Characteristics of Effective Marketing Campaigns (2018 Edition)
As marketers, we can become so immersed in the constant production and running of campaigns, we end up devoting too little or no time to improving our process. It’s easy with the pressure of tight deadlines and the desperation to please clients to prioritize quantity over quality. We end up stuck in our ways, producing […]