Measure Your Marketing by the Goal
Listen to the article: [acf field=”embed_code”] There are an infinite amount of metrics to measure in marketing. Your job is to find which of these metrics is the key performance indicator or KPI (everyone’s favorite acronym to use in a meeting). Now this may seem obvious to some, but to decide which metric indicates performance, […]
Measure Your Marketing by the Goal
Listen to the article: [acf field=”embed_code”] There are an infinite amount of metrics to measure in marketing. Your job is to find which of these metrics is the key performance indicator or KPI (everyone’s favorite acronym to use in a meeting). Now this may seem obvious to some, but to decide which metric indicates performance, […]
