Are You Working with a Google Partner?

Do You Work with a Google Partner?

Listen to the article: [acf field=”embed_code”] Think of how many times you’ve looked up information on a product or company using Google before making a purchase. Probably too many to count right? You’re not alone. 35% of product searches start on Google. And consider this, not only does Google dominate U.S. search engine market share, […]

Are You Working with a Google Partner?

Do You Work with a Google Partner?

Listen to the article: [acf field=”embed_code”] Think of how many times you’ve looked up information on a product or company using Google before making a purchase. Probably too many to count right? You’re not alone. 35% of product searches start on Google. And consider this, not only does Google dominate U.S. search engine market share, […]

Are You Taking Advantage of Everything Facebook Has to Offer?

What's the New Facebook Algorithm Mean for Dealerships?

A company’s online presence and marketing strategies are more important now than ever before. People are spending more and more time online everyday. More specifically here in the United States, people are not only spending more time online in general, they are spending more time using mobile devices to navigate the internet and social media […]

Search vs. Display: Do You Really Need Both?

digital marketing

You guys keep asking some tough questions. Unfortunately, this is another that doesn’t have an easy answer. The answer, in some cases, is absolutely. In other cases, it’s a definite maybe. Let’s jump right into this. [hr style=”3″ margin=”40px 0px 40px 0px”] What are you trying to accomplish? First of all, you need to answer […]

3 Stats About Video in the Construction Industry

How-Top-Equipment-Dealers-Use-Video-to-Promote-their-Business

Contractors and construction companies have massive buying power. Their projects are large scale, and the equipment they use on a job site is expensive. For OEMs, dealers, manufacturers, and distributors, it’s necessary to leverage these audiences. Before you jump in and start building a marketing campaign, you need to understand your audience. You need to […]