My 6 Core Principles of Marketing
How do you know if your marketing is effective? How can you tell a good idea from a bad one? In the hustle and bustle created by demand for volume and promo sheets, it’s easy to lose sight of what guides us in marketing. What is it that makes what we do good and worthwhile? […]
The Four ‘Friendlys’ of Content Marketing
Content marketing is many things to many people, but there are certain core content concepts to keep consistent across the board. Today we’re talking about four in particular. Regardless of what kind of content you’re creating, these four ‘friendlys’ are prerequisites. [hr style=”3″ margin=”40px 0px 40px 0px”] Mobile-Friendly In 2011, 35% of all U.S. […]
The Four ‘Friendlys’ of Content Marketing
Content marketing is many things to many people, but there are certain core content concepts to keep consistent across the board. Today we’re talking about four in particular. Regardless of what kind of content you’re creating, these four ‘friendlys’ are prerequisites. [hr style=”3″ margin=”40px 0px 40px 0px”] Mobile-Friendly In 2011, 35% of all U.S. […]
Hey Marketers, Here's What Your Designers Need From You
The Pathway of Inefficiencies and Headaches Are all of those back and forth email exchanges, and phone tag games you and your designer go through at the beginning of every project driving you crazy? Why doesn’t the designer just create what you need, what you feel like you asked for? The thought crosses your mind […]