4 of the Best Trucking Aftermarket Sales and Marketing Strategies

two men shaking hands with a long-haul truck in the background

So you’re in the trucking aftermarket, but you’re not Peterbilt. Or any other big brand name OEM. Then you know how hard it can be to compete with them. Customers constantly compare you to them and you find yourself explaining how you are different, or maybe convincing them you’re the same!