Measuring the Results of Your Event Marketing
For the past few days we have been talking about how you can get the most out of your event marketing. We have covered how to create both a comprehensive, multi-touch pre-event marketing campaign and a great on-site experience. Now the event is over and you are back in your office. Most likely your boss […]
Getting the Most Out of Your On-Site Experience
For the past couple of days we have been looking at how you can get the most out of your event sponsorships. In yesterday’s post, we looked at how a pre-event marketing campaign can build audience and attendee awareness of your event presence. Now, let’s look at a few ways you can get the most […]
